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NALCO adds ESR to CSR in the New Year

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Bhubaneswar, 01/01/2019: National Aluminium Company (NALCO) today kickstarted the New Year by launching an innovative Employee Social Responsibility (ESR) program that offer employees a satisfying way to meaningfully contribute towards social causes. Immediately after unveiling this unique scheme, hundreds of employees came forward to support this initiative by way of contributing Rs 3000 each towards education of girl child. The Company will match with equal grant for the same. This program will enable the Company to augment the existing Corporate Social Responsibility (CSR) program with ESR through direct participation of employees. On this occasion, the NALCO Ki Ladlis were handed over hygiene kits and blankets were distributed to organizations working for the poor and dibyangs.

Dr. Tapan Kumar Chand, CMD, NALCO, said, ‘’Nalconians are known for being ordinary citizens, with extraordinary attitude. Today, our employees have shown they are willing to go the extra mile for doing good. What began as an initiative to empower the girl child through a CSR programme called ‘NALCO KI LADLI’ is turning out to be a powerful trigger for women empowerment. The Employee Social Responsibility program will not only increase the number of beneficiaries that belong to BPL families from tribal- dominated areas, under our flagship CSR program ‘NALCO Ki Ladli’, but also help the employees to participate in the CSR program of the Company and enrich this scheme. I believe this initiative has the potential to grow into a powerful model that can be scaled up and replicated by many other progressive Companies. This program will enable the girls from underprivileged section to carry out their studies and also the employee will be their Mentor.’’

The Senior Management of NALCO, along with Union Representatives from Corporate Office and across all units and regional offices also discussed the business strategy and way forward in 2019 in a high impact meeting under the leadership of Dr. Chand. One of the notable decisions in 2019 is to introduce cashless model for MSMEs by way of supply of input materials from NALCO and lending marketing support for finished products of MSMEs, making the units ab-initio economic viable, building an industrial ecosystem around the Mother plant. This will enable promotion of local employment where more than 2000 people will be engaged in 200 such MSMEs.